Hey. I’m Luke Myszka.
I live on the technical/nerdy side of marketing
But really, who am i?
I received my undergraduate degree from Belmont University in music business, and my MBA from Middle Tennessee State University.
I started my career in entertainment marketing, focusing on social media activation and digital strategy for music artists (like Dolly Parton). I then worked for a few agencies and brands, primarily serving the health & wellness industry, where I pivoted from being a strategist to being a seller and defining a true digital growth process for myself and for my clients.
For the last ~6 years, I’ve been the head of B2B digital marketing and marketing operations for a large healthcare company based in Nashville, Tennessee. I oversee our demand generation programs and own our martech stack, ensuring the awesome work that our teams create ultimately contributes to enterprise growth.
I live just south of Nashville in the city of Franklin, Tennessee with my incredible wife Allie, who owns a pilates studio and brand, and is way cooler than me. When we’re not DIYing a new house project, I manage the Nashville Severe Weather website and digital strategy, and I also volunteer as a broadcast video director for my church.
What are things Luke cares about?
CRM integration battles with HubSpot and Salesforce, integrating AI into marketing and revenue operations programs, live events, what makes a good leader, companies with authentic branding, good food, loud music, irreverent comedy, and just doing good work with good people.
What are things Luke doesn’t care about?
“Corporate-ese” speak and fake-sounding LinkedIn content, networking events where salespeople try to sell things to other salespeople, mainstream influencers on social media, and honestly, black olives.
Get in touch
I’m available for consulting and speaking engagements. You’ll enjoy working with me.